How to make money out of Intellectual Property (IP)

25th Nov 2010

This talk will offer delegates an in-depth look at the steps taken by successful organisations in order to maximise the value of their IP.
 
There are a variety of business models that have managed to achieve impressive results for a diverse range of organisations. In this session, we will seek to examine these differing business models, using real medical sector examples to help bring them to life. We will look to answer a number of key questions including:
 
  • How is money being made?
  • What IP has been put in place to make this possible
  • How has the IP actually been used?
  • What have been the key IP considerations for the business along the way?
  • What steps has the organisation taken so as to be in a position to exploit the IP?
  • How has success manifested itself as a result?
Among the business models explored would be the classical fortress and licensing models, franchising, the garage sale, the monopoly-in-a-box and a number of hybrid solutions borne out of the others. We will consider when the maintenance of trade secrets is best and examine the implications of adopting an 'open source' approach.
 
This workshop will be facilitated by Joanna Westwood and David Elsy of leading intellectual property law firm Withers and Rogers.
 
Joanna Westwood

Joanna read chemistry at the University of Exeter and was awarded a Ph.D. in co-ordination chemistry from the same university for her research into metallocene-based sensors for barbiturate compounds.  Joanna also authored a number of scientific papers during this time.

Joanna qualified as both a European and UK Patent Attorney in 2005. In 2009 she spent a valuable year working as a technology transfer professional in the Technology Transfer Office of a major local university.  Joanna specialises in the handling of general chemical, nanomaterial, pharmaceutical, healthcare and mechanical inventions.

Joanna is an efficient, approachable attorney with a client-focused attitude.  She regards it as particularly important to offer clear advice which considers and addresses the commercial needs of the client.

Joanna advises small and large local clients, universities, charities, overseas clients and overseas attorneys.  She has worked with some of the world’s largest FMGC suppliers handling work in the confectionery and personal care sectors.  In addition, Joanna works with clients who are innovating in the areas of medical devices, security, recycling, medical imaging, print, polymers, paint and costing technology, nanotechnology and biocide development among others.
 
David Elsy 
David has a Biological Science degree and doctorate from the University of Leicester.  David joined Withers & Rogers in 1994 from the UK Patent Office where he was a Patent Examiner. He became a Partner in the firm in 2002.

David specialises in the fields of recombinant DNA technology, molecular biology, drug discovery, microbial and plant biotechnology and healthcare products. David also has substantial experience in the sector of polymer chemistry. 
 
David enjoys a wide portfolio from numerous universities and established pharmaceutical companies to business start-ups and drug discovery clients.
 
Delegate Fee:
myM-link Members @ £40 + VAT
Non-members @ £60 + VAT
 
myM-link members may use a FREE event place for this workshop. If you wish to do so please indicate this upon booking.

To register simply:
Call: 0121 452 5630
Email: Lucy@myM-link.co.uk
Book online by completing the form below

Duration: 9.30am - 12.30pm

Location: Medical Technologies Innovation Centre, Birmingham, B15 3BE

Cost: £40 / £60

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